St Johns Bay Rum News

A bar of St Johns Bay Rum soap hanging by a rope from a metal hook inside a rustic boat cabin.

8 Timeless Gifts for the Man Who Has Everything (Heritage Picks)

For the man who already owns everything, the most meaningful gifts are rooted in heritage, craftsmanship, and story. This guide highlights eight ti...

A bottle of St Johns Bay Rum cologne resting on a tailored blazer with a knit sweater and tartan strap in the background.

How Do You Put On Cologne the Right Way? Skin vs Clothing for Long-Lasting Scent

Applying cologne is both an art and a science, shaped by skin chemistry, climate, and restraint. This guide breaks down where and how to apply frag...

St Johns Bay Rum scent bottle beside a black sweatshirt displaying "1946" in yellow felt letters and a checkered collar.

Best Cologne Gift Sets for the Holidays: Curated Picks for Every Budget

Find the perfect holiday gift with St Johns cologne sets, blending island-inspired scents with grooming essentials. From budget-friendly to luxury ...

St Johns Madras Cologne displayed on a silver tray with leather-strapped metal cups and a folded plaid shirt for a refined holiday gift setting.

Best Christmas Gifts for Men 2025: Timeless Picks He Will Actually Use

The best Christmas gifts for men in 2025 focus on timeless quality, practicality, and everyday use rather than novelty. This guide highlights herit...

Bottles of St Johns Bay Rum and cologne arranged beside a nautical bowl and classic grooming accessories.

Last Minute Gifts for Men: Impressive Picks That Ship Fast

Last-minute gifts can still feel intentional, refined, and memorable when chosen with care. This guide highlights fast-shipping grooming and fragra...

Why Aftershave Matters: 7 Proven Benefits and How to Use It Right

A great shave doesn’t end with the last pass of the razor—it ends with aftershave. From old-world barbershops to Caribbean bay rum traditions, this...

St Johns Madras cologne bottle resting on a travel bar set with plaid fabric.

The Art of Applying Cologne Without Overdoing It: Caribbean-Proof Tips

Master the art of applying cologne without overpowering in tropical climates. Learn Caribbean-tested tips for pulse point application, layering, an...

St Johns Bay Rum cologne spray and bar soap gift set in a handcrafted Caribbean-style box.

Corporate Gifts for Clients: Premium Men's Grooming Sets That Impress

Corporate gifting is no longer about generic baskets it’s about thoughtful gestures that reflect your brand’s care and refinement. St Johns Bay Rum...

St Johns West Indian Lime cologne bottles in various sizes, perfect for any occasion.

How Long Does Cologne Last? Factors That Affect Fragrance Longevity

Ever wonder why some colognes fade fast while others linger all day? From oil concentration to natural ingredients and skin type, many factors affe...

A pouch kept on a wooden frame with St Johns Bay Rum cologne, spray, and aftershave inside it.

Destination Wedding Groomsmen Gifts: Caribbean-Inspired Grooming Sets

Bring the rhythm and refinement of the Caribbean to your destination wedding with St Johns Bay Rum’s groomsmen gifts. Handcrafted with island herit...

Four St Johns Bay Rum cologne bottles displayed in a wooden box with vintage books in the background.

Bay Rum History: From Caribbean Sailors to Modern Men’s Grooming

From Caribbean decks to modern vanities, bay rum tells a story of craftsmanship and ritual. Once a sailor’s tonic, it’s now a timeless fragrance th...

St Johns Coral perfume bottle surrounded by illustrated fragrance notes of cinnamon, jasmine, peach, vanilla, and amber.

Coral Perfume: What It Really Means & Why It’s Trending in 2025

Coral perfume is the 2025 fragrance trend redefining oceanic freshness with tropical warmth. It isn’t made from real coral but inspired by its esse...